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Twitter recognizes these names as common URL shortening services that people use to turn long links into short, convenient links. These are also used in other social media networks like Facebook. The question is, can URL shorteners affect your SEO? The answer is, yes, they most certainly can. Does this link provide any SEO value? Would it have been different if we used another shortening service? In order to answer these mystifying questions, Search Engine Land has created a useful chart detailing the basic differences between URL shorteners. Here is the most important factor when it comes to URL shorteners and SEO: 301 and 302 redirects. 301 redirects are highly preferable in a URL shinker, because they tell search engines to give link credit to your long URL, rather than the shortened one! This is also permanent and really helps give credit to your links. 302 redirects, on the other hand, give only temporary link credit to your long links. This tells search engines that the more powerful and important link is the shortened one, not yours! So next time you go to shorten that amazing link, be sure to pick a URL shortener that uses a 301 redirect. This will help you create inbound links to your site or blog, which will in turn increase your rankings in search engines!
Penguin and Panda will consistently work alongside one another, and the 3 suggestions directly below were pertinent the day Google Penguin was introduced, and will be on-topic from now, and into the future. If you want to stay clear of penalties, you need to abide by Penguin's quality standards, and be mindful of the grade of your website, and your inbound link summary. The Penguin edit immediately targeted what Google calls over-optimization. After you generate inbound links to your web page you add a backlink with terms in that backlink that is clickable towards your desired site or page. This anchor-text may be the terms: "click right here," "look at this," your website's name, full web link, or most ideal, the keyword phrases that you have been attempting get ranked for. Considering the fact that more ranking weight lies on getting the exact match keywords for your anchor text, that is where those performing website positioning aimed the majority of their efforts.|Just what the world needs, another URL shortener, right? Just what the world needs, another URL shortener, right? Google began offering its own shortening service last December, saying it was something they especially thought Google Toolbar users and those using its Feedburner service would want. Now it’s being offered to anyone much more easily through a dedicated web site. How’s it measure up? As with both, you can keep a running record of all URLs you’ve created. In both cases, I have a record of what I’ve shortened. With Google, it requires signing in using your Google account. If you don’t sign-in, you can still shorten URLs, but Google won’t keep track of what you’ve shortened and provide easy access to statistics. In both cases, you can click into a shortened URL to see who has been clicking. But still, the same data is there. That make your head hurt?
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You can retain your keywords easily and people can remember the link ever more easily in case of URL shortening services. However this is the secondary cause the main cause are various social networking sites. Now we are going to show some light on this topic and its benefit so that you can understand this topic even better. URL shortening can improve your search engine ranking. It works like the SEO and that is why URL shortening services have become so very popular these days. There are sites like twitter, orkut and facebook where the shorten links can attract a lot of people to visit the site. The people won't be able to understand anything before clicking on the link. Many companies promote these links through text messages. Earlier it was impossible because no one was able to send the longer links through text messages and now with the help of URL shortening services it has become a kid's play.
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